Wednesday 4 November 2009
8.00-9.00: Delegate Arrival and Registration Please make your way to The Ballroom at the InterContinental Park Lane, where registration will take place and breakfast will be served for all guests.
09.00: Opening welcome Please take your seats for conference to commence and a welcome from April Hutchinson, Editor, ttgluxury
09.10: The luxury travel landscape: a hotelier’s perspective
Market commitment and growth in uncertain times Jennifer Fox, chief operating officer, Europe, InterContinental Hotels & Resorts
09.30: The luxury travel landscape: in review and future prospects
Where are we at: the economic snapshot you need to help make sense of the recession and the travel business and the position for luxury hotels worldwide
Marvin Rust, hospitality managing partner, Deloitte 10.10: The luxury travel landscape: Who’s spending what?
Comment on the current spending patterns of consumers using Mastercard’s UK Spending Pulse data with particular reference to Travel Spend
George Greer, head of consumer credit and charge product for Europe, Mastercard 10.25: Panel/Q&As
The presentations of the morning will be analysed with a panel of agents operating in the luxury arena and discuss what the recession has meant for their business, how they have looked at new avenues, claimed success and how they see their current and future position.
PANEL includes:
Jonathan Rosenfeld, director, Soho Travel
Richard Dixon, director, Holidaysplease
Mark Hurrell, director, Mark’s Travel
10.45: Refreshments, networking & showcase
11:15: Welcome back from April Hutchinson, TTG Luxury Editor and on with the morning’s sessions
11.15: Travel and Leisure landscapes: people, places trends, and the places, brands, and new consumer types driving them
Expect to hear some of the latest incredible ideas on where we can expect tomorrow’s luxury customers to want to go, what they will expect and consume and how they will do it.
Martin Raymond, co-founder, The Future Laboratory
11.50: Online strategies for luxury businesses
What does it take for a luxury website to stand out and what are affluent consumers looking for online
Peter Matthews, managing director, Nucleus
12.10: Dare to be different
Black Tomato’s approach to thinking about and influencing what affluent travellers want
Tom Marchant, co-founder, Black Tomato
12.50: Lunch, networking & showcase Join us for the finest treats from the InterContinental kitchen as we review the morning and take time to catch up with colleagues. See the menu here
14.05: Welcome back from April Hutchinson and reflections on the day so far
14:15: Luxury travel marketing forum
We know luxury travellers are out there, but where, and how can you ensure you reach them?
TOPIC 1: Making a Small Business Look Bigger: innovative ideas for maintaining interest in a recession.
Lucy Clark, Marketing Director, Exsus, 10 mins
TOPIC 2: New and social media: what do you REALLY need to be doing?
Matt Rhodes, head of client services, Fresh Networks, 10 mins
TOPIC 3: Know your customer – marketing and matching the needs of the luxury traveller
Gary Grieve, chairman of CIMTIG; and Capela Training 10 mins
PLUS: Time for Q&A with these presenters, moderated by April Hutchinson
15.10: Oman Air Creating a luxury offering, interest in a destination and a new brand identity Peter Hill, chief executive, Oman Air 15.30: Afternoon refreshments and networking Join us for the finest treats from the InterContinental kitchen as we review the day and take time to catch up with colleagues. See the menu here 16.00-16.30: Cruising into luxury: prospects for the luxury cruise sector and agent opportunities
PANEL debate moderated by Lee Hayhurst, news editor TTG & cruise specialist
PANEL includes:
Peter Shanks, president and managing director of Cunard Line
Stefan Shilito, managing director, The Sovereign Cruise Club
Anil Swarup, director of marketing, Silversea Cruises
16.30:
Going anywhere nice? Where are the ‘next big things’ you need to know about before your clients do? And what do destinations and operators see as the big trends for 2010?
April Hutchinson, editor, TTG Luxury PLUS: Panel debate
PANEL includes:
Ian Scott, Director UK & Ireland, Dubai Tourism
David Kevan, group head of product, Western & Oriental plc
Nathan Philpott, managing director, Elegant Resorts
Closing remarks from the chair
17.00: InterContinental Hotels & Resorts and ttgluxury Kitchen Party at the Cookbook Cafe The Cookbook Cafe ‘Kitchen Parties' bring together the best of cocktail canapé parties with live interactive cooking demonstrations. Under the guidance of the InterContinental London Park Lane's renowned chefs, guests will enjoy a master class in culinary expertise in an exclusive and unique party atmosphere.
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